EZ Listing Specialist (Real Estate Certification Course)

Categories: Certification
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About Course

Unlock a new level of excellence in your real estate career with the EZ Listing Method Course – a high-impact, results-driven program designed to empower professionals who want to win more listings and love the work they do for others. Tailored for ambitious agents, this course equips you with the insights, strategies, and techniques that drive tangible success, leveraging the innovative capabilities of the EZ Platform.

What This Course Delivers:

  • The Strategic Edge with EZ: Dive into the EZ Platform’s distinctive advantages for agents, sellers, and buyers, and learn how to position yourself as the trusted expert in any market.
  • Targeted Lead Generation: Transform your prospecting approach with marketing strategies engineered to bring you qualified leads, eliminate objections, and keep your pipeline full and consistent.
  • Winning Listing Presentations: Master the art of the listing presentation with preparation guides, real-world walkthroughs, and professional role-playing exercises designed to help you command every room.
  • Advanced Marketing & Negotiation Tactics: Stand out with expert marketing insights and negotiation skills, empowering you to build stronger client relationships and secure high-value deals.

This isn’t just a course; it’s a transformative investment in your professional growth and a step into an invaluable community of successful, innovative agents.

Ready to plant your flag as the EZ Listing Specialist in your market? Enroll today and gain the competitive advantage that sets you apart from everyone else.

What You’ll Gain Access To:

  • Platform Listing Access – Exclusive EZ Platform access to list properties and reach motivated buyers.
  • EZ Listing Specialist Certification & Badges – Frame your certification and showcase your expertise with special badges.
  • Private Membership Community – Join a supportive Facebook group for accountability, advice, and idea-sharing.
  • Weekly Live Coaching – Complimentary weekly training and one-on-one guidance from EZ experts.
  • Professional Lead Magnets & Templates – Use ready-made, customizable marketing tools – including creatives and copywriting!
  • Monthly Training Videos – Stay updated with fresh content on top strategies and trends.
  • EZ Listing Challenge – Take on monthly goals to drive an average of 4-8 new listings.
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What Will You Learn?

  • Position Yourself as an Industry Expert – Master the EZ Platform’s advantages to stand out as the trusted agent in your market.

Course Content

Module 1: Foundations for Success
Get an in-depth orientation to the EZ Platform, course structure, and who you'll meet in your journey to certification as an EZ Listing Specialist.

  • Welcome and Orientation
    10:33

Module 2: Getting Started on the EZ Platform
Meet your support team, including Michelle, and get a brief overview of navigating and using the EZ Platform for listings. Don't worry, we'll help you every step of the way when you're ready to start using the platform (after you complete this training course).

Module 3: The EZ Advantage
First, learn why you should keep the value of EZ's strategic partners (B2B partners you can leverage!) in mind when you are working deals. Then, learn the USPs and platform benefits for all audiences, from agents to sellers and buyers, and discover how the platform helps listing agents stand out.

Module 4: Getting Leads
Learn how to generate consistent, high-quality leads using the EZ Listing Method. In this module, you'll discover key unique selling points (USPs) that make the method effective for every client type, along with proven prospecting techniques and marketing strategies that set you apart in the market.

Module 5: Winning Listing Presentations
Master the art of the listing presentation with techniques that help you secure more listings and win clients’ trust. This module guides you through preparing, creating, and delivering a powerful presentation, covering everything from pricing strategies to personalized walkthroughs that leave a lasting impact. You'll learn to get ahead of other agents that are overpromising on price through a proven net sheet comparison.

Module 6: Essential Paperwork and Listing Compliance
Navigate the paperwork and compliance essentials for every listing. This module covers how to efficiently complete MLS entries, handle addendums, and ensure you’re fully prepared with all required documents. You'll also get helpful explainers to simplify the process for buyers and their agents, ensuring transparency and smooth transactions.

Module 7: Marketing and Hosting a Successful Open House
Learn the secrets to drawing attention to your open house and creating a memorable experience for potential buyers. This module dives into effective pre-event marketing strategies, bonus tips for engaging attendees, and best practices to maximize your open house’s success.

Module 8: Negotiations and Closing Paperwork
Gain confidence and skill in navigating negotiations and closing deals with ease. In this module, you’ll explore proven negotiation techniques, learn how to handle common negotiation scenarios, and master the final steps to closing the deal successfully, ensuring satisfied clients and a smooth transaction process.

Module 9: Marketing Your Success to Create Repeat Business
Turn every closed deal into an opportunity for future business by showcasing your success. This lesson will get you motivated to create effective “Just Sold” marketing leveraging client success stories. It will also cover things to do to make sure you are surrounded with other peers from the EZ Listing Specialist program.

Final Exam
Take and Pass Your Final Exam

Final Steps (After You’ve Passed the Final Exam)
Final steps to take after you have passed the final exam.

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